News

News, Press, Articles & Job Postings

WPP Will Combine Big Agency Grey With AKQA, Drop Storied Name

The end of Madison Avenue’s Grey Global is being displayed in black and white. British advertising giant WPP said it would combine the large advertising agency with the digital-marketing company AKQA, the latest in efforts by CEO Mark Read to streamline the company as more consumers adopt mobile and digital technologies and spend more time […]

Leave a Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.