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Facebook’s Sheryl Sandberg Knew About Inflated Ad-Reach Figures ‘For Years,’ Lawsuit Claims

Facebook employees and top execs, including chief operating officer Sheryl Sandberg, were fully aware the social giant was overestimating the projected advertising reach it told marketers — and failed to disclose it to clients for years, according to a newly unsealed legal filing. “Facebook knew for years its Potential Reach [metric] was misleading, and concealed […]

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