Facebook’s Sheryl Sandberg Knew About Inflated Ad-Reach Figures ‘For Years,’ Lawsuit Claims
- February 18, 2021
- Todd Spangler
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Facebook employees and top execs, including chief operating officer Sheryl Sandberg, were fully aware the social giant was overestimating the projected advertising reach it told marketers — and failed to disclose it to clients for years, according to a newly unsealed legal filing. “Facebook knew for years its Potential Reach [metric] was misleading, and concealed […]
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