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Sinclair Broadcast Group Bets With STIRR That All Streaming is Local

Sinclair Broadcast Group has opened up a new front in the streaming wars: Local markets. The TV station giant is expanding the ad-supported STIRR platform designed to help its nearly 200 stations better monetize digital viewing of newscasts and syndicated programming. Adam Ware, Sinclair’s VP and general manager of national networks and platforms, talks about […]

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