Pandemic and Current Events Stoking Young Audience Appetite for Local TV News
- January 20, 2021
- Leo Barraclough
- No comments
Younger demographics are flocking to local U.S. news station fueled by their hunger to make sense of current events, suggests data presented by media measurement giant Nielsen during the first day of NATPE Miami. Spurred on by the events of the past year, including the pandemic, the Black Lives Matters movement and, most recently, the […]
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